Venezuela has problems that are not cyclical but structural, historical, such as insecurity, corruption, social inequality, poverty, that beyond a political decision to fight it requires is practically an act of moral and educational effect long-term, involving all sectors and expressions of their society. Of course, taken for granted the political decision. The State as a rival (the citizen is too, as we shall see) will go to the front, as fundamental drive in thickness, branching their actions through the channels at its disposal: the media, educational policy, legal corpus, fighting crime and punishing (if insecurity), combating impunity (if corrupt), advertising, financial, institutional and political, among others, exceedingly own example, for situations where it may moralizing behavioral action. He is obliged to refocus on humanistic ideals, by delegation contract, it passes itself and its citizens, moral figure who should and who is necessary and even affected expression. People such as real-estate developer would likely agree. Your job is to spread, executory, the welcome mat to the desired values and public attitudes on some roads, if it is not forged at least mentioned, as it is already seen as principles. But the fundamental engine, specifically, the new morality (new site as scarce) we know it is the citizen, the bulwark of any demonstration or political structure. It will fall on any measure aimed at new rebirths, even pointing their reformulation as moral human figure in flagrante and transitional living. Because the State, as the social contract, is delegation and sum of wills for growth and prosperity in society, according to the man agrees to losing the care of their old native wilderness and remembers the existence of an entity that guides and protects exchange for their compliance with the law and the performance of duties.